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Start your online Master in Digital Marketing
Be it on the web, via mobile, social media or e-mail – our Master’s degree programme in Digital Marketing covers all you need to know about winning over your target audience, regardless of channel.
Both in the 120 ECTS and in the 60 ECTS programme, you’ll explore results-driven marketing mainstays, such as performance marketing or digital analytics and strategies.
Develop your technical skills, but also creative thinking, agile work methods and other tools that will help you develop a multi-channel, holistic approach to digital marketing.
Round up your studies with elective modules where you can sharpen your unique marketing toolbox by specialising in specific areas that match your passion.
Your online degree summed up
All the facts and figures about your study programme at a glance
Study model
Master of Arts (M.A.)
60 or 120 ECTS
Language: English
Study duration & extension
12 – 48 months (depending on time model)
Free of charge extension period
Start online studies: any time
Accreditation
60 ECTS – English
Accredited in line with German and European standards
ZFU 1129822c
120 ECTS – English
Accredited in line with German and European standards
ZFU 1129822c
Past education recognised
Save time and earn your degree faster by having your previous achievements/experience recognised
Online course overview
The Master’s in Digital Marketing degree programme is designed to develop your key theoretical and practical skills in the field. With courses such as online and social media marketing, performance marketing, and digital analytics and strategies, you’ll have a rich body of knowledge to pull from in your future career projects.
You’ll cover the topics of digitalisation, ethics, and globalisation, as the necessary background for all of your learning efforts. Once you’ve established a solid methodological foundation, you’ll get to pick your own area of specialisation, based on what you’d like to build your expertise in.
Be it in mobile marketing, SEA (search engine advertising) or innovation and entrepreneurship, you’ll find a rich selection of elective modules to choose from and zoom in on.
Your Digital Marketing career outlook
Once you’ve completed your studies in the Digital Marketing online Master’s programme, and established your expertise in the field, you can expect excellent career opportunities across a wide range of industries, with plenty of options to advance into a managerial position. Some of the jobs you could pursue include…
- Digital Marketing Manager
- Head of Digital Marketing
- Performance Marketing Specialist
Online study model & fees for your Master degree
Depending on your personal or professional circumstances, you may wish to complete your studies as quickly as possible, or you may prefer a more flexible study programme that is less time-consuming. That’s why we offer part-time options for all our study programmes. This allows you to study alongside professional or personal commitments. We adjust your study fees based on your chosen time model.
Are you unable to finish your programme within the given time? No problem! If you realise that you need more time, you can simply switch to another time model with one months’ notice before the end of the month.
No registration or administration fees are charged when you apply for studying – you’ll only be charged once your studies have started. If you won’t be admitted to a programme because you do not meet the admission requirements, no fees will be charged.
Master (60 ECTS):
FULL-TIME
Duration 12 Months
Perfect for students who want to hit the ground running and shorten the period of study by increasing their studying pace.
775 € /mth
PART-TIME I
Duration 18 Months
Excellent for talented all-rounders who want to give their studies everything they’ve got while holding down a job and keeping down their monthly costs at the same time.
575 € /mth
PART-TIME II
Duration 24 Months
Ideal for students who would like to take their time completing their courses on top of their job and everyday life and keep down the monthly costs of their studies.
475 € /mth
Master (120 ECTS):
FULL-TIME
Duration 24 Months
Perfect for students who want to hit the ground running and shorten the period of study by increasing their studying pace.
556 € /mth
PART-TIME I
Duration 36 Months
Excellent for talented all-rounders who want to give their studies everything they’ve got while holding down a job and keeping down their monthly costs at the same time.
417 € /mth
PART-TIME II
Duration 48 Months
Ideal for students who would like to take their time completing their courses on top of their job and everyday life and keep down the monthly costs of their studies.
329 € /mth
Contact and more information
For questions, registration or more information, send a notification of interest. You will be in direct contact with the Study Advisor, who will resume contact via email or phone shortly.